Atavia's redevelopment of the Novamex Web site includes enhancements to the product profiles and online company branding. The enhanced look & feel provided by Atavia helps Novamex display its Mexican heritage in full color, and the site was constructed dually in English and Spanish.

A key to the success of this campaign is Atavia's experience in the Latin market. Atavia's involvement in past campaigns with Jose Cuervo and Cholula Hot Sauce provided the experience Novamex was seeking in an online partner.

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