September, 22 2001 - Atavia's president and founder, Deric O. Cadora, delivered the keynote address to the 2nd Annual Georgia Automotive Recyclers Association Convention today at St. Simon's Island, Georgia. The theme of this year's GARA convention was "Technology in Automotive Recycling." Mr. Cadora was invited to speak after his participation in the 2000 convention.
The address focused on how automotive recyclers could take advantage of the Web to increase sales and awareness for their businesses. Leveraging six years of experience working with Mustang Parts Specialties (www.stangparts.com) of Winder, Georgia, Mr. Cadora outlined methods of positioning an online campaign for an automotive recycling business, including Web site features, promotional methods, and site maintenance.
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